Cookie Policy

The Littlefish website uses cookies to deliver a more personalised user experience, provide social media features and analyse our traffic.

Cookie Policy & Preferences

 

This website uses cookies.

We use cookies to personalise content, provide social media features and analyse our traffic. We also share information about your use of our site with our marketing, social media and analytics partners.

Like most websites, the Littlefish website may store and retrieve information in your web browser, mostly in the form of cookies. Cookies are widely used and a standard part of the vast majority of modern websites. The information stored in cookies can include information about you, your device and your preferences. The information can give you a more personalised and relevant web browsing experience. You may wish to block the use of certain types of cookies. You can do this by changing your preferences below, or by turning them off in your browser settings, but this is likely to negatively impact your experience.

Your consent applies to the following domains: www.littlefish.co.uk

Your current state: Allow all cookies (Necessary, Functional, Performance/Analytical). 

Your consent ID: WxMXJKAZJiCB/yUWxGQkkR3yLzQd3AR+rCDEql9M/H4SbgplE8nqrQ==Consent date: Monday, November 4, 2019, 01:50:04 PM GMT

Cookie declaration last updated on 11/01/2020 by Cookiebot:

Necessary (11)

These cookies are essential for the website to function correctly and therefore cannot be switched off in our systems. They are normally set when you take an action request services – such as filling out and submitting a form. These cookies can be blocked in your browser but this may stop parts of the website working. They don’t store personally identifiable information.

Name Provider Purpose Expiry Type
__cfduid www.littlefish.co.uk Used by the content network, Cloudflare, to identify trusted web traffic. 29 days HTTP Cookie
__cfruid www.littlefish.co.uk This cookie is a part of the services provided by Cloudflare – Including load-balancing, deliverance of website content and serving DNS connection for website operators. Session HTTP Cookie
AI_buffer Microsoft Used in context with the “AI_sentBuffer” in order to limit the number of data-server-updates (Azure). This synergy also allows the website to detect any duplicate data-server-updates. Session HTML Local Storage
AI_sentBuffer Microsoft Used in context with the “AI_buffer” in order to limit the number of data-server-updates (Azure). This synergy also allows the website to detect any duplicate data-server-updates. Session HTML Local Storage
ARRAffinity www.littlefish.co.uk Used to distribute traffic to the website on several servers in order to optimise response times. Session HTTP Cookie
bcookie [x2] LinkedIn This cookie is used to identify the visitor through an application. This allows the visitor to login to a website through their LinkedIn application for example. 2 years HTTP Cookie
CookieConsent Cookiebot Stores the user’s cookie consent state for the current domain 1 year HTTP Cookie
language LinkedIn Saves the user’s preferred language on the website. Session HTTP Cookie
local_storage_support_test Twitter The cookie is used in context with the local-storage function in the browser. This function allows the website to load faster by pre-loading certain procedures. Persistent HTML Local Storage
SERVERID LinkedIn This cookie is used to assign the visitor to a specific server – this function is necessary for the functionality of the website. Session HTTP Cookie

Functional (3)

These cookies enable us to provide personalised and enhanced functionality on our website. They may be set by us or by 3rd parties (including social media sites) whose services we have added to our pages. If you block these cookies these services may not function properly.

Name Provider Purpose Expiry Type
lang [x3] LinkedIn Remembers the user’s selected language version of a website Session HTTP Cookie

Performance/Analytical (14)

These cookies allow us to monitor how visitors reach our website (for example which link was clicked from another 3rd party website to reach us, how many people visit our site, how people move around our site and which pages and buttons are more or less popular. This lets us measure and improve the performance of our website. The information in these cookies is anonymous and aggregated. These cookies can be blocked but we will not know you have visited our site and won’t be able to monitor and improve its performance.

Name Provider Purpose Expiry Type
__utma LinkedIn Collects data on the number of times a user has visited the website as well as dates for the first and most recent visit. Used by Google Analytics. 2 years HTTP Cookie
__utmb LinkedIn Registers a timestamp with the exact time of when the user accessed the website. Used by Google Analytics to calculate the duration of a website visit. 1 day HTTP Cookie
__utmc LinkedIn Registers a timestamp with the exact time of when the user leaves the website. Used by Google Analytics to calculate the duration of a website visit. Session HTTP Cookie
__utmt LinkedIn Used to throttle the speed of requests to the server. 1 day HTTP Cookie
__utmz LinkedIn Collects data on where the user came from, what search engine was used, what link was clicked and what search term was used. Used by Google Analytics. 6 months HTTP Cookie
_ga Google Registers a unique ID that is used to generate statistical data on how the visitor uses the website. 2 years HTTP Cookie
_gat Google Used by Google Analytics to throttle request rate 1 day HTTP Cookie
_gid Google Registers a unique ID that is used to generate statistical data on how the visitor uses the website. 1 day HTTP Cookie
_hjid Hotjar Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes. 1 year HTML Local Storage
_uv_id LinkedIn Collects data on the user’s visits to the website, such as which pages have been read. 2 years HTTP Cookie
ai_user Microsoft Used by Microsoft Application Insights software to collect statistical usage and telemetry information. The cookie stores a unique identifier to recognize users on returning visits over time. 1 year HTTP Cookie
collect Google Used to send data to Google Analytics about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels. Session Pixel Tracker
hjViewportId Hotjar Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes. Session HTML Local Storage
slideshare.experiments LinkedIn Used by SlideShare to determine if the visitor is participating in a design experiment. Persistent HTML Local Storage

Targeting/Advertising (28)

These cookies may be set through our site by our 3rd party advertising partners such as Google and Linkedin. These 3rd parties may use these cookies to build a profile of your interests and show you relevant adverts on other websites. This can include showing adverts for our services on other websites, targeted specifically at you because you have visited our site – this is called remarketing or retargeting. Targeting / advertising cookies are based on uniquely identifying your browser and device – they don’t store directly personal information. Blocking these cookies will mean you will experience less targeted advertising.

Name Provider Purpose Expiry Type
__hssc Hubspot Inc Collects statistical data related to the user’s website visits, such as the number of visits, average time spent on the website and what pages have been loaded. The purpose is to segment the website’s users according to factors such as demographics and geographical location, in order to enable media and marketing agencies to structure and understand their target groups to enable customised online advertising. 1 day HTTP Cookie
__hssrc Hubspot Inc Collects anonymous statistical data related to the user’s website visits, such as the number of visits, average time spent on the website and what pages have been loaded. The purpose is to segment the website’s users according to factors such as demographics and geographical location, in order to enable media and marketing agencies to structure and understand their target groups to enable customised online advertising. Session HTTP Cookie
__hstc Hubspot Inc Collects statistical data related to the user’s website visits, such as the number of visits, average time spent on the website and what pages have been loaded. The purpose is to segment the website’s users according to factors such as demographics and geographical location, in order to enable media and marketing agencies to structure and understand their target groups to enable customised online advertising. 1 year HTTP Cookie
__ptq.gif Hubspot Sends data to the marketing platform Hubspot about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels. Session Pixel Tracker
__widgetsettings Twitter Pending Persistent HTML Local Storage
_fbp Google Tag Manager Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. 3 months HTTP Cookie
_hjIncludedInSample Hotjar Determines if the user’s navigation should be registered in a certain statistical place holder. Session HTTP Cookie
ai_session Microsoft Preserves users states across page requests. 1 day HTTP Cookie
bscookie LinkedIn Used by the social networking service, LinkedIn, for tracking the use of embedded services. 2 years HTTP Cookie
fr Facebook Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. 3 months HTTP Cookie
GPS YouTube Registers a unique ID on mobile devices to enable tracking based on geographical GPS location. 1 day HTTP Cookie
hubspotutk Hubspot Inc Keeps track of a visitor’s identity. This cookie is passed to the marketing platform HubSpot on form submission and used when de-duplicating contacts. 1 year HTTP Cookie
IDE Google Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user. 1 year HTTP Cookie
lidc LinkedIn Used by the social networking service, LinkedIn, for tracking the use of embedded services. 1 day HTTP Cookie
pagead/1p-user-list/# Google Pending Session Pixel Tracker
test_cookie Google Used to check if the user’s browser supports cookies. 1 day HTTP Cookie
tr Facebook Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. Session Pixel Tracker
UID Scorecardresearch Collects information of the user and his/her movement, such as timestamp for visits, most recently loaded pages and IP address. The data is used by the marketing research network, Scorecard Research, to analyse traffic patterns and carry out surveys to help their clients better understand the customer’s preferences. 2 years HTTP Cookie
UIDR Scorecardresearch Collects information of the user and his/her movement, such as timestamp for visits, most recently loaded pages and IP address. The data is used by the marketing research network, Scorecard Research, to analyse traffic patterns and carry out surveys to help their clients better understand the customer’s preferences. 2 years HTTP Cookie
UserMatchHistory LinkedIn Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor’s preferences. 29 days HTTP Cookie
VISITOR_INFO1_LIVE YouTube Tries to estimate the users’ bandwidth on pages with integrated YouTube videos. 179 days HTTP Cookie
YSC YouTube Registers a unique ID to keep statistics of what videos from YouTube the user has seen. Session HTTP Cookie
yt-remote-cast-installed YouTube Stores the user’s video player preferences using embedded YouTube video Session HTML Local Storage
yt-remote-connected-devices YouTube Stores the user’s video player preferences using embedded YouTube video Persistent HTML Local Storage
yt-remote-device-id YouTube Stores the user’s video player preferences using embedded YouTube video Persistent HTML Local Storage
yt-remote-fast-check-period YouTube Stores the user’s video player preferences using embedded YouTube video Session HTML Local Storage
yt-remote-session-app YouTube Stores the user’s video player preferences using embedded YouTube video Session HTML Local Storage
yt-remote-session-name YouTube Stores the user’s video player preferences using embedded YouTube video Session HTML Local Storage

Unclassified (1)

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

Name Provider Purpose Expiry Type
_hjTLDTest Hotjar Pending Session HTTP Cookie

Links To Third Party Websites

This website includes links to third party websites which are likely to use cookies. We have no control over the cookies third party websites use and we therefore recommend that you check the third party’s privacy and cookie policies for information about any cookies they may be using.

 

More About Cookies

The following links provide more information about cookies, including how to see what cookies are being used and how to manage and delete them:

 

Blocking / Refusing / Turning Off Cookies

You can manage cookies in your web browser. Instructions for managing cookies in specific browsers can be accessed using the following links:

For other browsers, please read the documentation that the browser manufacturer provides.

 

Blocking Google Remarketing

You can block Google remarketing through Google’s Ads Settings. Alternatively, you can opt out of Google and other 3rd party cookies and tailored ads by visiting the Network Advertising Initiative opt out page.

 

Blocking Facebook Remarketing

You can block Facebook remarketing through Facebook’s Ads Settings.

 

How Advertisers Use Cookies

The following links allow you to learn more about advertisers’ use of cookies: